Maynard Coffman 
Why is it important for Online Casinos to vary their offering? Online casinos are continually looking to gamify the gambling experience to keep players returning. Gamification and rewards systems drive player loyalty and incentivize those who continue to engage with their platforms. It has a lot of positives for the user as casinos strive to keep the content fresh, interesting, and rewarding. The user experience is integral to the success of any online casino.
Many successful casinos lead with a player-first attitude to secure their loyalty and ensure they have a good offering. Without an attractive offering, players will not return as it becomes mundane. We take a deeper look into what players can expect in their journey here online, particularly on this website in Canada.
Loyalty Programs – Rewards:
● Tiered Systems: adventuring and advancing that is the idea behind tiered systems. Take a regular online slot game and enhance it with different levels and challenges for players. This elevates the game giving players something additional to focus on. These types of loyalty games allow players to earn points, badges and unlock a variety of challenges. As you accrue more points and badges you unlock level new tiers. These new tiers can bring you bonuses such as free spins, faster withdrawal times or cash to enter exclusive tournaments. Creating opportunities for rewards allows players to challenge themselves and feel a greater sense of accomplishment.
● Badges & Awards – Recognition: some casinos have introduced badges in recognition of a player’s achievements and progression. This recognition gives players a sense of progression. Players aim to collect more badges to add to their status. The badge system is similar to any sport where you receive a medal in recognition of your efforts. With an array of badges to collect, casinos can create loyalty as players aim to fill their trophy cabinet. The player is now able to personalize their gaming journey.
Missions & Challenges – Keeping Things Interesting:
● Tasks – New Goals, New Experiences: a great online casino will strive to keep its content fresh and new keeping players keen to return. Daily and weekly missions within casino games to keep players engrossed. This dynamic approach can take many different forms within games. For example, missions may involve playing a certain number of games on a new slot release, achieving a certain win amount in a blackjack game or simply trying out a new game that you haven’t played before.
● These missions often come with a reward attached such as free spins or bonus cash to use. This is more than just a reward as it encourages players to try new games. You never know, but you might just find a new favorite game!
● Themed Adventures – A Twist in the Story: have you ever played a game where the story was so good you couldn’t seem to stop playing? Some casinos have implemented storylines in their games or adventures that players can follow. This immersive gaming experience takes gambling gameplay to a new level as it brings a new dimension to the player experience. These immersive storyline games can contain puzzles that players need to solve with hidden secrets to unlock. The mystery of it all can be enthralling taking the gambling experience to new heights.
Tournaments & Leaderboards – The Spirit of Competition:
● Slot Tournaments – Who’s The Best Spinner: if you are keen to challenge other players and put your skills to the test against other competitors then slot tournaments might be the thing for you. The tournament aims to pit players head-to-head to see who gets the highest score and biggest win. Players will end up on a leaderboard and they can track to see where they compete. This is a healthy and fun way to challenge yourself and other players. You may even stand the chance of winning some prizes at the end of the tournament.
● Live Casino Challenges – Take on the Dealer: Competition is not all about slots. Live dealer games also offer tournaments. Some tournament objectives in live dealer games may aim to see which player can achieve the longest win streak in blackjack or accumulate the most points in baccarat. Due to the live nature of these games, it creates a more social environment as you can interact with the dealer. It’s always exciting to take on the house in some healthy competition!
The Rewards of Gamification – More to it than just winning:
It isn’t all about the bottom line and making money. Leading online casinos like Grand Eagle look to improve the player experience. Here are a few additional benefits of gamification:
● Increased Engagement: the element of competition keeps players coming back and intrigued. It’s an added element of fun and entertainment to any online casino game.
● Boosted Loyalty: players feel rewarded when receiving badges, rewards, and status. Their efforts are recognized and can be shared with others. This builds a stronger customer relationship between the casino and the player.
● Positive Reinforcement: through active rewards and challenges, players feel a sense of achievement as they progress and add to their profile. Winning is further enhanced through badges and other in-game bonuses giving players a sense of accomplishment.
● Discovery of New Games: players are given the chance to discover new games through different challenges. This can lead to diversity in gameplay as players try games that they may not have considered before. This enriches the player’s journey.
A Final Word
Gone are the days of mundane online gameplay. Games in online casinos can be an enjoyable and entertaining experience. Look out for the tournaments and rewards in different games. Move out of your comfort zone and try a new game and you may discover another game that you’re skilled at. Gambling online can be an adventure as you take on other players and build your reputation as you climb the leaderboards.
Most casinos will offer players rewards and competition which creates new opportunities for players. Look for online casinos that have dynamic gameplay that is entertaining with an excellent customer approach. Hopefully, the added fun can inspire you to win big!
About Author
Steven Schuster 
Robert Mueller 
Simone Reed